Imagine you had data that illustrates the cost-effectiveness of your production team, identifies the most accurate proofing resources on your team, proves that cancelled jobs cost you 12.5 percent of the annual budget and confirms that your cycle time increases are driven by internal approval delays.

How would you manage differently if you were armed with that information?

Aquent consultants know that you want better, more detailed and automated ways to understand the performance of your team. Let us help you implement world-class metrics and performance management based on our experience with the highest-performing marketing execution companies. 

After we work together to define what you need to know, we’ll help develop the appropriate data collection and reporting tools, automating as much as possible and integrating with your other management and financial processes as appropriate. With the system in place, you can put your energy into managing the team, not understanding it.

expertise
• Translation of business objectives into specific and measurable metrics, including:
    :: Process metrics
    :: Cost metrics
    :: Quality/brand adherence metrics
• Performance monitoring system design
• Automated performance tracking
• Six Sigma approach

tools
• Proprietary creative process metrics
• Customisable execution scorecard

benchmarks
• Industry performance against scorecard metrics